INFINIX MOBILITY AND DISCOVERY REVEAL #DISCOVERYOUROWNSTORYFROMZERO GLOBAL VLOG CHALLENGE TO EXPLORE CREATIVITY IN PHOTO- AND VIDEOGRAPHY
Technology brand, Infinix Mobility, is setting up a social media trend to inspire the Infinix community to express their creative videography skills using the recently released Infinix Zero 20 smartphone.
The #DiscoverYourOwnStoryfromZERO Global Vlog Challenge is in partnership with Discovery, a ‘nature exploring’ network, and
allows users, especially passionate mobile videographers, make social media
worthy content using various creative elements and techniques. Awards will be
given to the best submissions at the end of the challenge. The new Infinix ZERO
20 will be central to this trend as it comes with a bump in camera features.
The categories set up for the challenge include
exploration, outdoor, sports, travel, fashion, beauty and food. Assessment will
be undertaken by a select expert group using a defined criterion. The top three
winners will have their works appear on the Infinix global homepage.
“The
Infinix & Discovery Global Mobile Vlog Challenge will create a
community and shared platform for global users to interpret themselves through
mobile Videography, share their lives and story as content creator, and
interact with the greater community. The strategy effectively
delivers the brand philosophy to inspire users to express themselves, document
their lives, and explore the intricacies of their cultures,” says Senior
Product Director at Infinix, Manfred Hong.
The
Infinix ZERO 20 boasts 60MP front-facing camera with Optical Image
Stabilization (OIS), Electronic Image Stabilization (EIS), and Auto-Focus that
enables steady shots. It also features a triple-lensed, 108MP rear camera for
enhanced photography and videography at any time of day. Infinix says the model
is primarily based on user attention to social media, specifically photo- and
video-centered apps. They want to allow users to maintain connections and share
meaningful experiences. The campaign
spans till the end of November and participants are required to tag Infinix
Mobile on their accounts as well as the hashtags, #DiscoverYourOwnStoryfromZERO
and #INFINIX.
“The
ZERO series is deeply focused on mobile photography and has made great strides
in the development of night scene photography, motion imaging, telephoto lens,
video camera and other user centered mobile photography functions, enhancing
the technical capabilities, and improving the standards of global mobile
photography. Through the continuous development of technology, Infinix will
enable users to capture their lives in new, fun and unique ways by proving the
tools they need and the inspiration they require to push the boundaries of
their creativity,” a part of their media release states.
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