INFINIX MOBILITY AND DISCOVERY REVEAL #DISCOVERYOUROWNSTORYFROMZERO GLOBAL VLOG CHALLENGE TO EXPLORE CREATIVITY IN PHOTO- AND VIDEOGRAPHY

Technology brand, Infinix Mobility, is setting up a social media trend to inspire the Infinix community to express their creative videography skills using the recently released Infinix Zero 20 smartphone.

The #DiscoverYourOwnStoryfromZERO Global Vlog Challenge is in partnership with Discovery, a ‘nature exploring’ network, and allows users, especially passionate mobile videographers, make social media worthy content using various creative elements and techniques. Awards will be given to the best submissions at the end of the challenge. The new Infinix ZERO 20 will be central to this trend as it comes with a bump in camera features.

The categories set up for the challenge include exploration, outdoor, sports, travel, fashion, beauty and food. Assessment will be undertaken by a select expert group using a defined criterion. The top three winners will have their works appear on the Infinix global homepage.

“The Infinix & Discovery Global Mobile Vlog Challenge will create a community and shared platform for global users to interpret themselves through mobile Videography, share their lives and story as content creator, and interact with the greater community. The strategy effectively delivers the brand philosophy to inspire users to express themselves, document their lives, and explore the intricacies of their cultures,” says Senior Product Director at Infinix, Manfred Hong.

The Infinix ZERO 20 boasts 60MP front-facing camera with Optical Image Stabilization (OIS), Electronic Image Stabilization (EIS), and Auto-Focus that enables steady shots. It also features a triple-lensed, 108MP rear camera for enhanced photography and videography at any time of day. Infinix says the model is primarily based on user attention to social media, specifically photo- and video-centered apps. They want to allow users to maintain connections and share meaningful experiences.  The campaign spans till the end of November and participants are required to tag Infinix Mobile on their accounts as well as the hashtags, #DiscoverYourOwnStoryfromZERO and #INFINIX.

“The ZERO series is deeply focused on mobile photography and has made great strides in the development of night scene photography, motion imaging, telephoto lens, video camera and other user centered mobile photography functions, enhancing the technical capabilities, and improving the standards of global mobile photography. Through the continuous development of technology, Infinix will enable users to capture their lives in new, fun and unique ways by proving the tools they need and the inspiration they require to push the boundaries of their creativity,” a part of their media release states.


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